Varsity Spirit Launches “Pass the Mat” Campaign Promoting Sportsmanship and CommUNITY Feb 14, 2024 MEMPHIS, TN February 14, 2024 – Varsity Spirit, – a global leader in cheerleading, dance team and band apparel, camps and competitions, and yearbook, and a division of Varsity Brands – is happy to announce the launch of an exciting new campaign, “Pass the Mat,” in partnership with EZ... Read More
2024 UCA NATIONAL HIGH SCHOOL CHEERLEADING CHAMPIONSHIP HONORS TOP TEAMS Feb 13, 2024 MEMPHIS, TN, February 13, 2024 – Varsity Spirit – the global leader in cheerleading, dance team and band apparel, camps and competitions and yearbook, and a division of Varsity Brands, the market leader in team sports and school spirit – is pleased to announce that the 2024 National High... Read More
VARSITY SPIRIT REVEALS NEW YEARBOOK DIVISION Jan 25, 2024 MEMPHIS, TN, January 25, 2024 – Varsity Spirit – a global leader in cheerleading, dance team and band apparel, camps and competitions, and now yearbook – is excited to unveil Varsity Yearbook, the company’s new yearbook division. Varsity Yearbook’s debut follows Varsity Brands’ sale of the Herff Jones graduation... Read More
VARSITY SPIRIT AND CORKCICLE ANNOUNCE EXCITING COLLABORATION TO ELEVATE SPIRIT INDUSTRY Jan 17, 2024 MEMPHIS, Tenn., January 17, 2024 – Varsity Spirit, the global leader in cheerleading, dance team, and band apparel, camps, and competitions, proudly announces an innovative partnership with Corkcicle, renowned for its industry-leading drinkware solutions. This unique collaboration will offer limited edition, co-branded drinkware products. These exclusive products will serve... Read More
2024 UCA & UDA COLLEGE CHEERLEADING AND DANCE TEAM NATIONAL CHAMPIONSHIP HONORS TOP TEAMS Jan 16, 2024 MEMPHIS, Tenn., January 16, 2024 – Varsity Spirit – the global leader in cheerleading, dance team and band apparel, camps and competitions, and a division of Varsity Brands, the market leader in team sports, school spirit and achievement recognition – is pleased to announce that the University of Central... Read More
VARSITY SPIRIT UNVEILS ITS FIRST-EVER BEAUTY LINE CREATED FOR PERFORMANCE ATHLETES Dec 04, 2023 MEMPHIS, TN December, 4, 2023 – Varsity Spirit – a global leader in cheerleading, dance team and band apparel, yearbook, camps and competitions – today revealed the company will debut its first beauty line inspired by and designed for the needs of spirit athletes that is formulated for their performance... Read More
Varsity Spirit Announces Inaugural Varsity Spirit Spring Break Performance at Walt Disney World Resort® Sep 25, 2023 MEMPHIS, TN, September 25, 2023 – Varsity Spirit is proud to announce its inaugural Varsity Spirit Spring Break Performance, set to take place March 9 – 12, 2024 at the enchanting Walt Disney World Resort® in Orlando, Florida. This groundbreaking event promises an unforgettable experience for cheerleaders and dancers... Read More
Varsity Spirit Teams Up with Simple Modern to Design Co-Branded Drinkware Benefiting St. Jude Children’s Research Hospital® Aug 29, 2023 MEMPHIS, TN, August 29, 2023 – Varsity Spirit, the global leader in cheerleading, dance team and band apparel, camps, and competitions, and a division of Varsity Brands, the market leader in team sports, school spirit, and achievement recognition – is proud to announce a unique collaboration with Simple Modern,... Read More
The D2 Summit Championship Crowns New Champions and Unveils New Mascot at Walt Disney World Resort® in Orlando, FL May 09, 2023 MEMPHIS, TN, May 9, 2023 – Varsity Spirit, the global leader in cheerleading, dance team and band apparel, camps, and competitions, and a division of Varsity Brands, the premier company in team sports, school spirit, and achievement recognition – is pleased to announce the successful conclusion of The D2 Summit... Read More
The 2023 Summit Championships Celebrate Record-Breaking Numbers May 01, 2023 –– Inaugural Youth Summit Takes Place in Tampa, FL — MEMPHIS, TN, May 1, 2023 – Varsity Spirit – the global leader in cheerleading, dance team and band apparel, camps and competitions, and a division of Varsity Brands, the market leader in team sports, school spirit and achievement recognition... Read More
